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Cambridge Institute for Sustainability Leadership (CISL)

January 2007 – Business innovation and enterprise provide the fuel for economic growth, employment and social progress. Through increased choice, and the availability of affordable products and services, business plays an essential role in helping people improve their lives.

Published by Cambridge Institute for Sustainability Leadership.

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SCP provides a major platform for innovation that reaches into all corners of business activity. Its emphasis on finding ways to achieve more with less opens new avenues to improved performance, competitive advantage and stronger reputation. The primer is all about opportunity. It encourages business to look outside its natural boundaries and probe wider markets for better ways of meeting customer needs.

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Published: January 2007