Zoë Arden

Zoë works at the intersection of leadership and storytelling. She has supported thousands of business leaders globally to strengthen their capability, confidence, courage and commitment to lead change through her training programmes and influence and impact coaching.

Her book Story-Centred Leadership – Crafting Cultures of Change (Routledge, 2026) illuminates how our stories can engage, motivate and mobilise others. More than ever, we need stories that help us build healthy, productive workplaces and communities – stories that grow our sense of agency as citizens, grounded in the belief that every voice and every action matters. 

Zoë designs and delivers leadership programmes for many global businesses. She is the co-author of CISL’s Leadership Capabilities for the 21st Century: Thriving in an Age of Disruption (December 2025) and her online courses include Communicating for Influence and Impact and Leading Sustainability: High Impact Leadership have a global alumni.

Previous business roles include Director at telecoms giant BT where she developed BT Retail’s responsible business strategy, reporting into the CEO; European Managing Director at global communications firms Weber Shandwick and Golin; Director of advisory firm SustainAbility, and Vice President of US agency Access Communications, working with Apple.

In her spare time, she treads the boards at her local theatre and and in her spare time, Zoë treads the boards at her local theatre and treads water in the River Thames, whatever the temperature.

@Zoearden