David Farrell

David Farrell is a founding partner of Blue North Sustainability (Pty) Ltd, a Stellenbosch-based consulting practice specialising in supporting agricultural supply chains, from farmer to retailer, in the integration of sustainability programmes and practices into their business strategies and operations.

Blue North’s current project portfolio includes the development of the content and tools for WWF-SA's Sustainable Fruit Initiative, which is now in final testing phase with the goal of it becoming the environmental 'pillar' of the SIZA integrated sustainability programme for the South African fruit industry; the management of the Confronting Climate Change Initiative on behalf of South Africa's fruit and wine industries; various fresh-produce supply chain improvement projects and the development of a multi-commodity sustainability programme for one of the UK’s big four retailers.